Blade Run
 
   
 PRESS FROM AROUND THE WORLD Minimize


BladeRun has always had much media appeal for many different reasons be it the interesting and colourful people who take part, the beauty and photogenic nature of the boats, the glamorous and jet set destinations that provide the backdrop for each and every BladeRun, or the fact that BladeRun is unique, the first and the only rally of its type in the world.  We hope you enjoy reading the articles listed below. 

All media enquiries and press release requests welcome please contact: media@bladerun.com

 LUSSO LUXURY Minimize

Over 70% of Lusso readers are Chairmen or Managing Directors of one or more companies.

With a print run of 15,000 copies and a readership that averages at 4 people per copy this magazine reaches some of the most affluent and in-demand people in the country.

Well positioned next to the Red Bull Air Race and the Goodwood Festival of Speed, this coverage adds a media value of £2,569 (GBP)

 TATLER PARTIES - THE ULTIMATE GUIDE Minimize

The must have guide for any self respecting jet setter looking to be part of an exclusive social scene, the Ultimate Parties Guide published by Tatler has a circulation of 88,920 and a readership 186,000.

Tatler chic have teamed up with Veuve Clicqout bubbles to outline the key parties, incidentally Veuve Clicquot were a sponsor of the BladeRun opening party in 2006. 

This bubbling full page coverage adds a media value of £12,750 (GBP)

 WORLD OF POWERBOATS Minimize

A high quality glossy boating magazine with a major difference, its unique distribution with a massive 39% ending up in private airport lounges, private members clubs and even in the seat pocket of some first class flights. 

Whenever BladeRun is in World of Powerboats we end up in the hands of serious powerboaters, playboys, Company Directors and jet-setters alike.

Generating a media value of £4,300 (GBP)

 MAIL ON SUNDAY - LIVE MAGAZINE Minimize

The Mail on Sunday enjoys a huge readership in the UK and comes with the eagerly anticipated magazine Live.  Its a vibrant, upbeat look at the best things to the see, do, and spend on. One year they asked if they could come along for a speedboat party and take part in the BladeRun, and we said, 'yes'.

The circulation is a massive 2,206,267 with a readership 5,772,000  (Source: ABC) bringing in our biggest ever media return hit of £132,000 (GBP)

 SUNDAY TIMES - STYLE MAGAZINE Minimize

Every week the Times issue the Style Magazine which includes content specifically concerning anything with ... style.  Welcome to BladeRun.

Annualy Veuve Clicquot produce a pocket guide to the most essential 'be seen at' events of the season and BladeRun is listed alongside a select few events steeped in heritage and tradition including the Veuve Clicquot Gold Cup Polo.

A circulation of 1.3m and readership of 3.5m generates a media value of over £10,000.

 MILLIONAIRE MAGAZINE Minimize

The clue is in the title, this high quality, high end publication contains brands, people and commentary specifically targetted to the needs of the rich and famous.

The London to Amsterdam rally generated interest from Miljonaire who wanted to write a feature due to many of the high net worth individuals they knew were taking part in the BladeRun powerboat rally.

Media Value to be confirmed soon.

 ESQUIRE Minimize

This prestigious mens magazine ran a big feature on 'Man and Machines' and were keen to include the sleek beauty and raw power of a powerboat in their feature.  They contacted the BladeRun press department to see if we could hook them up with a suitably impressive boat, and we did!  A quick call to BladeRun Veteran and P1 racer Dan Cramphorn and Kim Collins and they were so pleased they led the feature with our BladeRun powerboat.

Esquire is read by nearly 160,000 with the double page creating a positive media value to BladeRun of £22,642.

 HELLO MAGAZINE Minimize

Hello! covers the must do social events of the year and are always welcomed over the red carpet and into the BladeRun party each and every year.  Many celebrities such as Charlotte Dutton, Jack Kidd, Liz Fuller, Rebecca Loos, and amongst others have attended the start parties and always add to the high profile nature of each and every BladeRun event. 

Readership tbc

 INTERSECTION MAGAZINE Minimize

One of the best put together car magazines on the shelves is the almost cult status of Intersection.  With effortless style it mixes fashion, culture and cars in such a unique way that you wonder why all magazines don't follow its lead.  We were flattered when Intersection called up and asked to run a double page feature on a powerboat event in their magazine and have pleasure in promoting their exceptional magazine in this section.

Punching in a readership in the UK of 237,000 Intersection adds a media value of £10,640.

 OTHER PUBLICATIONS Minimize

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